In order to analyze the strategic entry behavior choices of firms under minimum quality standard, a basic model is made under the endogenous minimum quality standard. An industry’s competitiveness and the level of performance tend to be subject to the entry conditions and the ease of entry. For entrants, the basic entry technological constraint is the minimum quality standard. In differentiated products markets, when there is no minimum quality standard and the entry cost is small, the entrant’ profit is the same, whether they choose the high quality or low quality to enter the product market. While in the case of endogenous minimum quality standard, the incumbent may choose to produce low quality products, and the entrant may choose to produce high quality products, which lead to the lack of competition in product markets. Therefore, government should create an open and competitive market environment and efficient policy guidance for firms.>>ClickHere>>>
Category: Academic Theory
A signpost to useful information on the academic theories and frameworks used in the international business and global strategy literature.
Entry and Collusion after Market Opening
An incumbent firm has an exogenous capacity, and a new entrant has to set its capacity level.The cartel in this case could hurt welfare, not only because of the standard deadweight loss motive, but also because of the cost inefficiency due to high and idle capacity>>ClickHere>>>
Research on Marketing Strategy of Huawei Mobile Phone in European Market
At present, telecommunication equipment follows the trend of scientific and technological development and continues to provide a steady stream of power for the promotion of economic and information globalization. Huawei Technologies Co., Ltd. has gradually become a major supplier in China by providing various network solutions for telecom operators. Huawei’s mobile phones and other products have also achieved international layout. R&D institutions, market branches, and joint ventures have been established in many European countries. However, in the face of increasing demand from overseas markets, the fierce competition in the international telecommunications market, and the challenges and opportunities continue to stand out in the context of economic globalization. How Huawei optimizes its existing European brands and implements innovative marketing strategies to form the company’s core competitiveness which is a key issue on the road of internationalization. This article mainly researches the current European marketing strategy of Huawei mobile phone products, and puts forward reasonable suggestions.>>ClickHere>>>
Entrepreneurial Competencies and Growth of New Micro Small and Medium Businesses
Encouraging the creation of companies has become the leitmotif for solving the economic and social problems of states, especially when it comes to companies with real potential for growth, which constitutes the real levers of countries development. We focus on the profile of entrepreneurs who create small businesses and who can successfully increase their projects after a few years. They are the pillars of success insofar as the company is the projection of their characteristics. This document attempts to better understand the impact of entrepreneurial competencies on the growth of the company. The research was carried out using a questionnaire sent to 181 micro, small and medium-sized enterprises (MSME’s) newly created. For the analysis of the results we have mobilized the method of structural equations. The results confirmed that the growth of the company is well influenced by managerial and networking competencies.<<ClickHere>>>>
A Systematic Mapping Study on Business Ecosystem Types
Researchers and practitioners increasingly recognize the relevance of the complex business environment in which companies develop, produce, and distribute their products and services. This environment is often referred to as business ecosystem. Various types of business ecosystems have been presented and discussed in literature, such as innovation or platform business ecosystems>>ClickHere>>>
Who Will Lead Global Growth? Slowing Trends are the ‘New Normal’
Focusing on the US, Japan, Germany and China—four large economies that make up almost half of the world’s GDP—this article analyses each of their growth stories independently and comparatively. None of these economies were doing well by historical measures, years after the financial crisis of 2008. The article addresses possible reasons for this slow growth, and which country might lead growth into the future.>>ClickHere>>>
How can SME’s effectively implement Corporate Social Responsibility?: An Indian Perspective
The current study is a strategic approach to corporate social responsibility (CSR); the aim is to put forward the factors of CSR activities that enhance its effectiveness for small and medium enterprises (SMEs)>>ClickHere>>>
Romancing the Brands on Social Media
Previous studies on emotional attachment with brands have overlooked the importance of brand romance in such relationships. Research has provided ample evidence that suggests brand romance can also strengthen brand loyalty. With the emergence of social media marketing (SMM) in managing consumer-brand relationships, it becomes critical to study the role of SMM in building brand romance. This study is an attempt to study the influence of SMM on Brand Romance and Brand loyalty>>ClickHere>>>
Strategic agility and human resource management
This paper serves as an introduction to this special issue on strategic agility and human resource management. The paper starts with a summary review of the current state of the strategic agility literature followed by introduction of the five articles in the special issue. The paper also high- lights the implications of the findings for academics and practitioners.>>ClickHere>>>
Does Environment Really Matter?
Corporate social responsibility (CSR) perspective has been embraced by various countries. This perspective directly affects the behavior of organizations in different countries. Environmental, cultural and employee related issues create a suitable platform for those countries which lack certain aspects of dealing with the related problems. This also creates a general perspective where managerial practices of organizations are redesigned in light of universal standards of CSR. From this standpoint, organizational response to CSR problems is driven by the universal standards. Nevertheless, specific dimensions of CSR may dominate managerial practices paving the way for different kinds of practices to be forefront in different countries. In this article, we investigate the CSR perspective of the chain hotels located in Istanbul, Turkey and explore related dimensions of CSR activities using content analysis technique. The results of the study indicate that chain hotels in Istanbul are more likely to use cultural dimension of CSR perspective and less likely to use environmental and economic dimensions when engaging with the CSR problems.>>ClickHere>>>