Free Books on Business

Sustainable Organizations
Given the multidisciplinary nature of our object of study, sustainability, we have divided this book into twelve chapters. In the first four, we cover the content required to learn how to start a business and create companies based on sustainability. The following chapters provide guidance to help translate sustainability strategies across cultures. These processes are analyzed through the Triple Bottom Line perspective, which effectively describes the primary objectives of sustainability. The last chapters analyze current trends in sustainable development, framing education as a powerful tool to facilitate the transition to more sustainable forms of development. Through these chapters, the understanding of the theoretical concepts is facilitated and examples of sustainable enterprises are made available to the reader that serves as a reference and that allow the development of practical activities.

Globalization
Globalization is a process of interaction and integration among people, businesses, institutions, and governments of different countries in many aspects surrounding human lives. It is not a threat to sovereignty or a form of Westernization. This book discusses international economics and globalization, explores global business strategies, deliberates business ethics and corporate social responsibility, and examines other related aspects from a global perspective.

Good Corporation, Bad Corporation: Corporate Social Responsibility in the Global Economy
This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study.

Problem Solving in Teams and Groups
This textbook covers content relevant to COMS342 Problem Solving in Teams and Groups at the University of Kansas. The content includes an overview of groups and teams, groups and teams (in) action, and group and team theory.

Consumer Behavior and Marketing
This Edited Volume “Consumer Behavior and Marketing” is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of psychology. The book comprises single chapters authored by various researchers and edited by an expert active in the research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors and open new possible research paths for further novel developments.

Developing Organizational and Managerial Wisdom.
This book presents the results of novel research into the dynamics of values, rationality, and power in organizations. Through this understanding, readers will gain insights and frameworks with which to understand the actions of others within their environment. Armed with the knowledge of how values, rationality, and power influence people’s actions, readers will gain tools they can use to navigate the complexity of organizations to foster wise action

Business Plan Development Guide
This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.

Product Lifecycle Management
The aim of this book is to present the terminology, applications, trends, and developments in Product Lifecycle Management (PLM). This book has a total of seven chapters that treat the fundamental and future terminology used in PLM, aspects regarding the design, customization, and development of products, products testing, supply chain optimization, and recycling of the products made of special materials.

Trade and Global Market
International capital flows have become significantly important since the increasing trend in globalization of the early 1990s. The diversified global market has become one single market, the investment sector has strengthened itself and countries have started to allow investment inflows for economic growth. Empirical studies have revealed that political instability, political regimes and the quality of existing institutions, in addition to the transition procedure of a nation itself, have a deterministic effect on the linkage of economic growth and corruption. Additionally, exchange rate volatility can determine the amount of exchange rate risk that firms can be opposed to; therefore, exchange rate volatility is a crucial issue that should be monitored by central banks to prevent contagion of negative microeconomic developments to macroeconomic activity and stability. The significant transformation of banking markets raises many questions regarding the motives of financial organisations to finance SMEs, for example what are the factors that have an impact on these organisations’ choice and market strategies?

International Trade: Theory and Policy
Traditionally, intermediate-level international economics texts seem to fall into one of two categories. Some are written for students who may one day continue on in an economics PhD program. These texts develop advanced general equilibrium models and use sophisticated mathematics. However, these texts are also very difficult for the average, non-PhD-bound student to understand. Other intermediate texts are written for non-economics majors who may take only a few economics courses in their program. These texts present descriptive information about the world and only the bare basics about how economic models are used to describe that world.This text strives to reach a median between these two approaches

A Basic Guide to Exporting
For more than 70 years, A Basic Guide to Exporting has given companies the information they need
to establish and grow their business in international markets.
Whether you’re new to exporting or just want to learn the latest ideas and techniques, and
whether your product is a good or a service, this new 11th Edition—completely rewritten, revised,
and updated—will give you the nuts-and-bolts information you need.

Startup Smart: A Handbook for Entrepreneurs.
Many people believe that entrepreneurs are born, not made. It’s not true. Anyone can acquire the knowledge and skills to transform a business idea or insight into a successful business. This handbook helps aspiring entrepreneurs develop a mindset and the skills to honestly evaluate their business idea. It also helps them become comfortable with the idea of business risk and how to minimize those risks where possible. Being a successful entrepreneur takes knowledge, skills, business planning resources and mentoring relationships. It also takes time, planning, patience and flexibility. This handbook provides these tools and guidance for adventurous individuals who are “ready to ride the rocket ship” of being an entrepreneur.

Organizational Culture
It is stated that the concept of organizational culture reveals that the behavior of people in organizations is highly influenced by the established attitudes and values of their members, and objective characteristics of organizational culture are everything that exists regardless of its members’ thoughts. A lot of researchers of organizational culture continue to look for answers about these relationships. Thus, organizational culture is a phenomenon that constantly receives both researchers’ and practitioners’ attention. This book supplies the reader with a comprehensive overview of the latest results of studies carried out by scientists from different countries. A lot of attention is given to role of national cultures, organizational culture as a determinant of competitiveness, organizational structures, model of culture for innovation, transformational leadership, leadership competencies, project activity etc.

Crowdfunding: The Power of People—Business Beginnings Series.

Crowdfunding harnesses the enthusiasm of social networks to raise money to fund a project. Crowdfunding websites enable anyone with an idea to raise money from virtual strangers and eliminate many of the barriers to seeking capital from traditional investors and institutions. Fundraisers solicit small monetary contributions in exchange for various rewards.

Using Social Media to Grow Your Business.
Business’s social media presence is like a conversation—casual and constantly changing. Social media allow you to give your business a personal voice. Make new followers feel welcome by adopting a casual and friendly tone. Make existing ones feel special.

Growing Your Business: Steps to Success
The first step to grow your business is to revisit your business plan. You have built solid relationships with your employees, customers, vendors, investors and community members. Use these relationships to boost revenues. Convince business partners to add your product or service to their sales pitch.

Economics: Theory Through Application
The intended audience of the textbook is first-year undergraduates taking courses on the principles of macroeconomics and microeconomics

Business English for Success is a creative solution to a common challenge across Business Communication courses.

Exploring Business
An open textbook exploring the basic theoretical frameworks of Business.

Human Resource Management
An open textbook on Human Resource Management.

Human Relations
Knowing how to get along with others, resolve workplace conflict, manage relationships, communicate well, and make good decisions are all critical emotional intelligence skills students need to succeed in career and in life. The Human Relations book will address all of the critical topics to obtain career success

International Business
An open textbook exploring the basic theoretical frameworks of International Business.

World Regional Geography: People, Places and Globalization
World Regional Geography takes a regional approach to globalization and world geography. The textbook was designed to provide accurate and current information regarding world regional geography in an easy-to-read format. 

Leading with Cultural Intelligence
The purpose of Leading With Cultural Intelligence by Mia Moua is to outline the important ideas of cultural intelligence and the steps that must be considered and then practiced to become a culturally intelligent leader. The most important aspect covered within this book is that cultural intelligence is both a strategy and a tool towards cultural competency and proficiency. This book outlines the importance of understanding culture and its impact on organizations, the strategic value of cultural intelligence, and the significance of integrating and practicing cultural intelligence in everyday

Building Strategy and Performance
This book uses a balanced blend of frameworks and illustrations to teach you how to tackle the challenge of driving performance into the future.Kim Warren takes special care with this new textbook, Building Strategy and Performance, to ensure that it delivers instruction on how to deliver strategy powerfully over a sustained period of time.

Mastering Strategic Management is designed to enhance student engagement in three innovative ways. The first is through visual adaptations of the key content in the book. It is well documented that many of today’s students are visual learners. To meet students’ wants and needs (and thereby create a much better teaching experience for professors), Mastering Strategic Management contains multiple graphic concept pages in ever section of every chapter of the book. Think of graphic concept pages as almost like info-graphics for key concepts in each section. This feature sets Mastering Strategic Management apart from any strategic management book on the market today.

Introduction to Economic Analysis
An Open book exploring the theoretical frameworks of Economic Analysis.

Introduction to Business
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.

Principles of Management
Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

eMarketing: The Essential Guide to Marketing in a Digital World 
The newly updated edition – based on Quirk’s unique Think, Create, Engage, Optimise structure and processes – includes chapters on the latest marketing trends as well as updated facts and figures and all new real-world case studies showing the application of digital best practice.

Principles of Marketing
Principles of Marketing teaches the experience and process of actually doing marketing – not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today’s environment.

The Power of Selling
The Power of Selling is the perfect textbook to teach students about the proven process of selling. More important, it teaches students how to apply the tenets of selling to how to sell themselves and get the job they want, with the same process professional sales people learn (or brush up) on their own selling skills.

Growth and Competitive Strategy in 3 Circles
The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive MBA course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the 3-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the 3-Circle model applications are from executives who have attended executive education training at theUniversity of Notre Dame.

Entrepreneurship and Innovation Toolkit
This book is designed for upper year undergraduate students and graduate students studying fundamental entrepreneurship concepts.

Introduction to Professional Communications
No matter what your field is, having professional communication skills are essential to success in today’s workplace. This book covers key business communications topics that will help you in your career, including intercultural communication, team work, professional writing, audience analysis and adapting messages, document formatting, oral communication, and more

Media Innovation and Entrepreneurship
This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses.

Introductory Business Statistics
Introductory Business Statistics is designed to meet the scope and sequence requirements of the one-semester statistics course for business, economics, and related majors. Core statistical concepts and skills have been augmented with practical business examples, scenarios, and exercises. The result is a meaningful understanding of the discipline, which will serve students in their business careers and real-world experiences.

Mastering Strategic Management
Teaching the strategic management course can be a challenge for many professors. In most business schools, strategic management is a “capstone” course that requires students to draw on insights from various functional courses they have completed (such as marketing, finance, and accounting) in order to understand how top executives make the strategic decisions that drive whether organizations succeed or fail.

Alliance Capitalism-The Social Organization of Japanese Business
Despite their far-reaching consequences-economic and political, domestic and international-surprisingly little is understood about the patterns of interaction that link Japanese companies.This is a study of perhaps the most distinctive of these institutions, the intercorporate alliance.

Economic Fables
Part memoir, part crash-course in economic theory, this deeply engaging book by one of the world’s foremost economists looks at economic ideas through a personal lens. Together with an introduction to some of the central concepts in modern economic thought, Ariel Rubinstein offers some powerful and entertaining reflections on his childhood, family and career. In doing so, he challenges many of the central tenets of game theory, and sheds light on the role economics can play in society at large. The book is as thought-provoking for seasoned economists as it is enlightening for newcomers to the field.

Developing Your Web Presence
There are a number of steps for establishing a “professional web presence.” These range from simply taking down public pictures of you at the last party all the way to curating your own website. This e-guide will explain the process of online image curation, explain how to showcase your professional qualifications online, and offer tips on website creation

Management of the Enterprise is an undergraduate level business textbook that provides foundational chapters about managing enterprise. It covers the business environment, managing information and technology, ethics and privacy, operations and production management, marketing and product management, accounting and finance, HR, entrepreneurship, economics, and business in a global environment.

Circular Economy
Nowadays, the restriction of resources and the environment is very severe. A circular economy is the only way to sustainable development, but how this works still needs more exploration. The series of studies carried out by the author are described in detail in this book

Promotion and Marketing Communications
This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals

Operations Management
Global competition has caused fundamental changes in the competitive environment of the manufacturing and service industries. Firms should develop strategic objectives that, upon achievement, result in a competitive advantage in the market place. The forces of globalization on one hand and rapidly growing marketing opportunities overseas, especially in emerging economies on the other, have led to the expansion of operations on a global scale. The book aims to cover the main topics characterizing operations management including both strategic issues and practical applications. A global environmental business including both manufacturing and services is analyzed. The book contains original research and application chapters from different perspectives. It is enriched through the analyses of case studies.

Entrepreneurship
Entrepreneurship plays an exceptional role in the development of economies and is a vital source of change in all aspects of society. This book tries to facilitate a fundamental rethinking of entrepreneurial activity and how it is manifested. It addresses a critical shortcoming in much of the research, education, and economic development work that deals with entrepreneurship. Instead of the general theories of entrepreneurship, the book lays a foundation for developing theories of different kinds of entrepreneurial ventures. As the reader navigates these pages, he or she should hopefully broaden their entrepreneurial landscape and identify critical factors that drive contemporary entrepreneurship.

Application of Decision Science in Business and Management
Application of Decision Science in Business and Management is a book where each chapter has been contributed by a different author(s). The chapters introduce and demonstrate a decision-making theory to practice case studies. It demonstrates key results for each sector with diverse real-world case studies. Theory is accompanied by relevant analysis techniques, with a progressive approach building from simple theory to complex and dynamic decisions with multiple data points, including big data, lot of data, etc. Computational techniques, dynamic analysis, probabilistic methods, and mathematical optimization techniques are expertly blended to support analysis of multi-criteria decision-making problems with defined constraints and requirements. The book provides an interface between the main disciplines of engineering/technology and the organizational, administrative, and planning abilities of decision making. It is complementary to other sub-disciplines such as economics, finance, marketing, decision and risk analysis, etc.

Strategy and Behaviors in the Digital Economy
Strategy and Behaviors in the Digital Economy is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of Business, Management and Economics. The book comprises single chapters authored by various researchers and edited by an expert active in this research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors on this field of study, and open new possible research paths for further novel developments.

Strategic Management
Through select contributions, this edited volume presents a current discourse on strategic management specifically through the lens of industry dynamism. It re-examines the enduring call for dynamic strategies and capabilities at the firm and industry level, drawing case studies from a diverse array of geographic locations. Its findings are presented in two succinct sections: “On Dynamic Strategies” and “On Dynamic Capabilities,” which collectively read as a unit.

Leadership
This book, when compared to other books on leadership, is expected to present a new understanding of the essential features of leadership and it varies from the wealth of literature in the following ways: firstly, this book attempts to include leaders at all management levels within an organization and across various sectors. This book also aims to provide experiences and reflections across a variety of sectors and organizational structures rather than focusing on one set of definitions (as is the case in current leadership sources). Finally, this book is expected to offer a new perspective addressing and inspiring actual leaders today and potential ones and contributing to the existing debate on leadership.

Sustainable Management Practices
This book encapsulates the advanced concept of sustainable management and will enlighten readers to understand this concept for practical applications. The book’s salient features are as follows: • Illustrates the basic concepts of human psychology causing risk factors such as burnout; • Differentiates adaptive sustainable measures and management practices; • Emphasizes sustainable agriculture management to confront the current dynamic environment and defines specific rules for enterprise development while coping with global climate change; • Assesses inertia with respect to economic development; • Constructs the linkage between technological strategies and innovation among construction companies; • Demonstrates non-financial reporting through theoretical and empirical evidence; • Elucidates the principles of equality, elaborating the managing of equality and diversity in a Steiner school