Globestrategy is curated by Suresh George, a Principal Lecturer in the Faculty of Business and Law at Coventry University where he manages the MSc in International Business Management. A selection of his writings can be seen on the BLOG@globestrategy and you can follow suresh on twitter @sureshgeorge

He has a PhD in Strategy from Coventry University along with Post Graduate Qualifications in International Business, Higher Education and Zoology. Having been educated in institutions across Kenya, Nigeria, India and the UK, Suresh brings a multi faceted, multi cultural perspective to his teaching.

Teaching interests, current and in the past have revolved around Global Strategy, Emerging Markets, International Business, Strategic management, Organisations and Strategy of firms.
Research Interests include his latest contribution on the role of the state in seeking resources- the RBV of the ‘state’ or RBS Framework. Whilst the role and operations of the firm has long been a primary focus of research in Strategic Management, analysis of the role and influence of the state with respect to firms has been relatively under-researched. Suresh developed the RBS Framework to explain the interdisciplinary interactions of the State, non- market resources, capabilities and institutional actors in furthering strategic intent and national interest.

A nascent interest in the third sector and the business of not- for-profit firms is also being developed as an interest.

He also maintains a very strong interest in Open access tools, digital literacy techniques for International Business and the reuse of OERs. His latest project has been creating a new post graduate course in less than 6 weeks from conception to approval and marketing. Other HE projects include development of a open learning resource for International Business (the GLOBESTRATEGY project).

Suresh is interested in colloborative research projects, Business Consultancy projects , External Examining, PhD Supervision and social interest projects

All content is reused from open educational resources (OER) . The user is signposted to additional information on each topic once you hower on a topic .

---

Language
You can also use the language function  to access all content on the site in  over 60 languages.

---

Curation principle

Content is categorised into categories and linked to geographies and key information tags that are used in the international business environment.Common OERs are curated with tags of commonly used themes.Each resource is also categorised into groups and keywords. You can find a current list of categories and keywords at the bottom of the page

Currently topics of interest are curated as tweets

All content is reused from open educational resources (OER) . Additional information on each topic is indicated by the ⊕ icon.You can also use the language function  to access this content on the site in  over 60 languages.

Each resource is also categorised into groups and keywords. You can find a current list of categories and keywords at the bottom of the page

Content is categorised into categories and linked to geographies and key information tags that are used in the international business environment.Common OERs are curated with tags of commonly used themes.

Currently topics of interest are curated as tweets⊕

Tweets and social network feeds are curated as  #globestrategy Tweets

Here are some resources that can help you learn about strategy and global strategy

What is global strategy ?

Global strategy, as defined in global business terms, is an organization’s strategic guide to pursuing various geographic markets. It consists of the Global Business Environment in which Global corporations, Multinationals and other firms operate. Sometimes the firms involves itself in importing and exporting
To appreciate how a business functions, we need to know something about economic theory, economic environment in which it operate. Most global firms will need an organisational structure, perhaps a matrix structure,  to compete in the global environment.

Businesses need a knowledge of how resources and competitive advantage are necessary as well as the knowledge of the competition within a industry. A PESTEL analysis or an industry analysis may prove useful here To enter new markets, sometimes firms need to develop new products that can compete with domestic competitors or perhaps cater to a new segment.

Developing and introducing a new product is often an expensive and time consuming process. There are several strategies including generic strategies that are available to a company that wishes to introduce a new product. The success of placing a new product in the market place will greatly vary according to how this essential step is carried through.

Some key aspects of the subject listed below. Clicking on each theme should lead to resources specific to the theme.

How Global Are We?
What are Tariffs?
What are the five forces that shape strategy?
Importing and Exporting  Export licensing decisions

Why Do Nations Trade? Absolute Advantage Comparative Advantage Gaining and sustaining competitive advantage

When to Go Global?

The globalization of business

Target Market Selection

Market Attractiveness

A list of Free Textbooks to help you understand the subject better is available too.